• Student-Athlete Advisor, China

    Job Locations CN
    Posted Date 2 weeks ago(10/31/2018 2:01 PM)
    # of Openings
  • Responsibilities

    Job Title:  Student Athlete Advisor, China

    FLSA Status:  Exempt

    Department:  Marketing and Outreach         

    Position Summary: Responsible to drive Academy enrollment and sales in China through event activation and establishing relationships with sponsors, private schools, local officials and sports organizations in key markets within the region.


    Position Responsibilities


    • Plan and execute outreach to achieve sales targets in academy sales
    • Ability to generate leads via external events and activities to drive boarding school enrollment
    • Maintain an accurate pipeline of all outreach in addition to ROI
    • Daily communication with strategic relationships created in China providing updates, support, education on IMGA developments and pertinent communication
    • Deliver seminars and presentations to various audiences of families, teams, coaches, schools, federation officials, etc. on behalf of IMG Academy to increase academy enrollment
    • Maintaining a thorough knowledge of IMG Academy campus, including the Academy programs, Camp Programs and IMGA School
    • Demonstrating technical selling skills and product knowledge in all areas of the sport program
    • Properly and effectively using the necessary CRM software
    • Work closely with marketing department and Head of Recruitment to ensure outreach events are properly resourced with promotional materials, presentation displays, and appropriate collateral
    • Attend fairs and seminars with a focus on prospecting families looking to attend school abroad
    • Adhering to all company policies, procedures and business ethic codes
    • Other duties as assigned


    • Responsible for the lifecycle of the enrollment (sales & recruitment) process for Private School Program in Chinese market
    • Maintaining an accurate pipeline of prospective business and enrolled business
    • Demonstrating technical selling skills and product knowledge in all areas of the sport program
    • Prospect potential families through daily phone calls and emails
    • Determining customer needs and expectations while making expert recommendations to maximize the customer’s experience
    • Working closely with the China Head of Recruitments to create effective strategies for increasing enrollment
    • Develop and execute sales and marketing plans designed to grow Private School business in China
    • Identifying new opportunities for business development designed to increase Private School enrollment in China
    • Supporting and maintaining a high level of understanding of the four year model for the Academy Program student-athlete
    • Properly and effectively using the necessary CRM software
    • Educating customers about terminology, features and benefits of sport programs
    • Managing time effectively, meeting personal and company goals and working effectively with other members in the China office
    • Maintaining close relationship with related departments on campus to ensure proper client transition from sale to participation


    Knowledge, Skills and Ability

    • Bachelor’s Degree in Sports Management, Business, Marketing or related field
    • Strong decision making, negotiation and problem solving skills
    • Thorough understanding of the athletic and school landscape throughout China
    • Athletic background playing sports throughout China
    • Outside sales experience managing an assigned territory
    • Experience in dealing with international clientele
    • 3 years of sales experience
    • Track record of sales revenue and success
    • Experience cold calling, following up on leads and generating pipelines
    • Desire to work collaboratively with colleagues
    • Excellent written and verbal communication skills
    • Fluent in Chinese and English
    • Proficiency with MS Office and database creation/management
    • Experience with budgets and expense oversight
    • Ability to create and execute marketing plans
    • Expert attention to detail
    • Desire to work collaboratively with colleagues
    • Excellent written and verbal communication skills

    Preferred Skills

    • Master’s degree
    • Bi-Lingual- Chinese and English

    Physical Demands and Work Environment

    • Ability to lift, move, push and pull equipment or boxes in excess of 40lbs.
    • Should be able to handle outdoor temperatures for a reasonable period of time.
    • Must be able to move around campus which includes gym, turf, fields, etc.
    • Ability to work flexible hours to include nights, weekends and holidays is required

    EEO Statement

    EOE, Veterans & Disabled


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